TroyFest is the premier fine art and craft festival for the central Alabama region, held in honor of Jean Lake. The weekend-long show draws upwards of 10,000 people to downtown Troy to celebrate the arts. It offers a selection of art, food, entertainment and activities for people of all ages. The festival is free to the public, thanks in large part to its sponsors. It is presented by the City of Troy, the Pike County Chamber of Commerce and the Troy Arts Council, and invites artists, food vendors, entertainers and sponsors to take part.