Rutamfi — Examines consumption, cultural hybridity, and complexities of self-awareness

Artist Statement

“My family’s American dream didn’t account for internet culture.” Through character design and animation, I explore cultural consumptions of identity and self-awareness in today’s digital age. Influenced by postmodern animation and the DIY spirit of early 2000s flash art, my work combines 2D hand-drawn illustration, gritty watercolor textures, and CGI. By shifting among Superflat color schemes, simplified forms, and exaggerated proportions, I highlight the absurdities of modern life and the ways media shapes identity. Rooted in the Caribbean-American experience, my practice reimagines representation through humor and reflection.